Content Marketing
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TikTok Says That Users Are Now Spending Half Their Time in the App Watching Minute+ Long Clips
TikTok's making a bigger push on long-form content.
By Andrew Hutchinson • Nov. 27, 2023 -
5 Email Marketing Best Practices To Get Emails Opened and Read [Infographic]
Some helpful tips for your email marketing approach.
By Mark Walker-Ford • Nov. 19, 2023 -
Google Adds New Option to ‘Follow’ Search Topics for Regular Updates
Is this a handy addition for your Google searches?
By Andrew Hutchinson • Nov. 15, 2023 -
YouTube Updates Copyright Claims Process to Help Creators Avoid Violations
YouTube continues to improve its “copy strikes” process.
By Andrew Hutchinson • Nov. 12, 2023 -
The Psychology of Why People Share on Social Media [Infographic]
The insights include a breakdown by generation and could support your marketing outreach.
By Mark Walker-Ford • Nov. 12, 2023 -
Google Expands Its Generative AI Search Tools to 120 More Regions
Google's looking to ensure it keeps up with the latest search and discovery shifts.
By Andrew Hutchinson • Nov. 8, 2023 -
A 7-Step Guide to a More Effective Content Strategy [Infographic]
Some handy pointers for your content strategy.
By Andrew Hutchinson • Nov. 5, 2023 -
The Four Most Effective Types of Social Media Content [Infographic]
Some handy pointers for your content approach.
By Andrew Hutchinson • Nov. 1, 2023 -
Google Adds New Display Options To Help Retailers Maximize Their Holiday Sales Push
Some handy new updates for the holiday push.
By Andrew Hutchinson • Nov. 1, 2023 -
Reddit Shares an Overview of the Key Events To Plan For in 2024 [Infographic]
Some handy planning tips from the Reddit team.
By Andrew Hutchinson • Oct. 31, 2023 -
YouTube Expands Creator Monetization Options to More Regions
YouTube’s lower entry thresholds for monetization now apply to more regions.
By Andrew Hutchinson • Oct. 25, 2023 -
The 9 Essential Elements of the Perfect Infographic [Infographic]
Some key tips to help maximize your infographic efforts.
By Mark Walker-Ford • Oct. 22, 2023 -
ByteDance Launches ‘CapCut for Business’ to Assist in Brand Video Creation
CapCut has already become a crucial editing tool for many TikTok creators.
By Andrew Hutchinson • Oct. 16, 2023 -
Google Adds Generative AI Image Creation into Search
Google continues to iterate on generative AI, as it works to stay in touch with evolving search trends.
By Andrew Hutchinson • Oct. 12, 2023 -
TikTok Adds More Direct Publishing Options to Its API To Facilitate Third-Party Posting
The new API update will make it easier to share your creations direct to TikTok.
By Andrew Hutchinson • Oct. 10, 2023 -
Google’s New Requirements for Using Gmail for Mass Email Sends
Some new rules of note for those using Gmail for their outreach.
By Andrew Hutchinson • Oct. 3, 2023 -
5 Ways to Use ChatGPT To Improve Your SEO Strategy [Infographic]
Some quick pointers for using generative AI in your SEO process.
By Mark Walker-Ford • Oct. 1, 2023 -
YouTube Launches New Subscriber Analytics to Assist in Content Planning
The more nuanced channel member analytics will give you more insight into what drives sign-ups.
By Andrew Hutchinson • Sept. 29, 2023 -
Google Will Enable Web Admins To Block Systems from Scraping Sites for AI Training
This will likely become a requirement for all generative AI projects.
By Andrew Hutchinson • Sept. 28, 2023 -
Google Expands Generative AI Search Tools to Younger Users
Google says that younger users, in particular, have taken to its generative AI search tools.
By Andrew Hutchinson • Sept. 28, 2023 -
OpenAI Adds Live Web Browsing and Audio Prompts to ChatGPT
New updates for ChatGPT as generative AI continues to advance.
By Andrew Hutchinson • Sept. 27, 2023 -
How To Build an Effective Content Marketing Funnel [Infographic]
Map out a more effective content strategy with these tips.
By Andrew Hutchinson • Sept. 26, 2023 -
89 Power Words That Will Help Your Marketing Stand Out [Infographic]
Specific terms can have a big impact on response rates.
By Mark Walker-Ford • Sept. 24, 2023 -
3 Blog Post Templates to Help Maximize Reach and Resonance [Infographic]
Some pointers to improve your web content performance.
By Andrew Hutchinson • Sept. 19, 2023 -
YouTube Adds New Clips Insights to Further Inform Content Strategy
New insights for YouTube creators.
By Andrew Hutchinson • Sept. 18, 2023